Semantic keyword clustering · Jaccard

Keyword clustering tool
to group keywords by topic

Paste raw keywords from Ahrefs, Semrush or Search Console and this free keyword grouper sorts them into semantic topic clusters with ready-to-write pillar outlines, all in your browser.

Private by design: clustering runs entirely in this browser.

1. Paste your keywords

One keyword per line
0 Keywords

Grouping strictness · similarity threshold

Medium (0.3)

Higher = more specific, smaller groups. Lower = broader topics, larger groups.

2. Your topic clusters

Paste your keywords and click generate to see semantic topic clusters.

Why it matters

Why group keywords by topic?

Modern search ranking rewards topical authority, not single-keyword pages. When you group keywords by topic and cover a subject comprehensively, you avoid keyword cannibalization and let one strong pillar page rank for dozens of related terms. A keyword clustering tool turns a messy export into that structure in seconds.

Pillar page
(broad, high-volume topic)
e.g. "Ultimate guide to running shoes"
Cluster article 1
(long-tail)
"Best shoes for flat feet"
Cluster article 2
(long-tail)
"How to clean running shoes"
Cluster article 3
(long-tail)
"When to replace your shoes"

Semantic keyword clustering with Jaccard similarity

Basic groupers only match exact words. This tool performs semantic keyword clustering: it tokenizes each phrase, removes stop words like "how", "to" and "the", then calculates the mathematical overlap between the remaining word sets. That is how "baking a cake" and "how to bake cakes" land in the same cluster even though they share few literal characters.

Adjustable strictness

Drag the similarity threshold to control how tightly keywords group. Broad settings build a few large pillars; strict settings surface tighter, more specific sub-topics for granular content briefs.

100% free & private

Enterprise SEO suites charge for clustering. This free keyword grouper runs the matching algorithm directly in your browser, so nothing is uploaded to a server and there are no export limits.

Ready-to-write outlines

Export clusters to CSV for spreadsheets, or copy formatted Markdown that drops straight into WordPress, Ghost or Notion as H2 and H3 outlines for each pillar.

How to group keywords by topic for SEO

You do not need an enterprise SEO platform to build a topic-cluster content plan. This free keyword grouper does the heavy lifting in four steps, entirely in your browser:

  1. Paste your keyword list. Export keywords from Ahrefs, Semrush, Google Search Console or a spreadsheet and paste them one per line into the input box on the left.
  2. Set the similarity threshold. Drag the strictness slider. A lower value builds a handful of broad pillars; a higher value produces tighter, more specific sub-clusters.
  3. Generate the clusters. Click generate and the tool groups keywords with overlapping meaning, promoting the shortest phrase in each group to the pillar page.
  4. Export your outline. Copy the Markdown outline or download a CSV and turn each cluster into a content brief.

Cluster keywords by search intent

Two phrases can share zero exact keywords yet answer the same question. Because this tool strips stop words like "how", "to" and "best" before comparing phrases, it naturally clusters keywords by search intent rather than by literal string match. Informational how-to queries drift toward one group, comparison and "vs" queries toward another, and buying-intent terms toward a third. Matching one page to one intent is what keeps you out of keyword cannibalization and helps a single URL rank for a whole family of related searches.

Keyword clustering for content planning

A raw keyword export is a to-do list with no structure. Clustering converts it into a publishing roadmap: every cluster becomes a pillar page, and every keyword inside it becomes a heading, an FAQ or a supporting article. Editors can hand a single cluster to a writer as a self-contained brief, product teams can size the effort by counting clusters instead of loose keywords, and you can prioritize the largest clusters first because they usually map to the highest combined search demand.

A free alternative to paid keyword clustering tools

Paid SEO suites often gate clustering behind credits, per-keyword pricing or a monthly subscription. This is a genuinely free alternative: there is no signup, no credit meter and no per-keyword cap. The matching runs on your own device, so your keyword research never leaves the browser, and you can re-run it as many times as you like while you tune the threshold and refine your content plan.

Frequently asked questions

How does keyword clustering work?

The tool tokenizes each keyword, strips stop words, then measures Jaccard similarity between phrases. Keywords whose word sets overlap above your chosen threshold are grouped into the same topic cluster, and the shortest phrase becomes the pillar.

Is my keyword data private?

Yes. All clustering runs locally in your browser. Your keyword list is never uploaded to a server, so it stays completely private.

How many keywords can I cluster?

You can paste up to roughly 1,000 keywords per run and the grouping completes in milliseconds. Larger lists work too, they simply take a little longer to process.

What is semantic keyword clustering?

Semantic keyword clustering groups search terms by shared meaning rather than exact-match text, so related intents like "how to bake a cake" and "cake baking tips" land in one cluster you can target with a single page.

How do I cluster keywords by search intent?

Paste your keywords and start with a broad similarity threshold, then raise it gradually. Because the tool strips stop words and compares shared terms, phrases with the same intent, such as informational how-to queries, tend to fall into the same cluster you can serve with one page.

What similarity threshold should I use?

Start around 0.3 for broad topic pillars. Increase toward 0.6 or higher when you want tighter, more specific sub-clusters, and lower it if you would rather see a few large groups. There is no single correct value, so adjust it to match how granular your content plan needs to be.

Can I export the keyword clusters?

Yes. Copy the results as a Markdown outline that pastes into WordPress, Notion or Google Docs, or export a CSV with a pillar-topic and keyword column that opens in Excel and Google Sheets.

Is this a free alternative to paid keyword clustering tools?

Yes. It runs entirely in your browser with no signup, no credits and no per-keyword limits, so you can group keywords for content planning without a paid SEO suite subscription.